Open
Meta & TikTok Ads Specialist - Shopify Beauty Brand Setup & Management (Remote)
Set up and actively manage Meta and TikTok Ads for a UK Shopify beauty brand over an initial 2-3 month period, focused on profitable online sales. Fixed-price remote project.
100% remote. Open to applicants based in United States, Canada, United Kingdom, Ireland, Australia, New Zealand, Germany, Netherlands, Spain, Portugal, Poland, Romania, Ukraine, Philippines, India, Pakistan, South Africa, Mexico, Colombia, Argentina, Brazil, Egypt, Morocco, Türkiye, United Arab Emirates.
- Role
- Paid ads specialists
- Location
- Remote - UK market
- Engagement
- Per project
- Languages
- English
- Budget
- Fixed price GBP 350-500 (setup + 2-3 months of management); ad spend separate; video/UGC quoted separately
- Applicants based in
- United States, Canada, United Kingdom, Ireland, Australia, New Zealand, Germany, Netherlands, Spain, Portugal, Poland, Romania, Ukraine, Philippines, India, Pakistan, South Africa, Mexico, Colombia, Argentina, Brazil, Egypt, Morocco, Türkiye, United Arab Emirates
The brief
A UK Shopify beauty brand wants an experienced e-commerce performance marketer to set up and manage Meta Ads and TikTok Ads for an initial two-to-three month period. The goal is clear: profitable online sales, and a solid read on which audiences, offers, creatives and platforms perform best. They want active management - not campaigns switched on and left running.
What you'll do:
- Set up Meta Business Manager / Ads Manager and TikTok Ads accounts
- Configure Meta Pixel + Conversion API and TikTok Pixel with Shopify conversion tracking (Purchase, Add to Cart, Checkout)
- Build campaign structure with prospecting and retargeting
- A/B test creatives, hooks, offers and bundles; shift budget toward what works
- Report on CPA, ROAS, CTR, conversion rate and sales - weekly at first, then monthly
- Cut poor performers and scale winners
What we're looking for:
- Proven e-commerce / Shopify paid-media track record (beauty or cosmetics a plus)
- Hands-on Meta and TikTok Ads setup and optimisation
- Solid conversion tracking across Pixel, Conversion API and Shopify
- A genuine testing mindset and clear reporting
Optional: short-form video / UGC ad creation can be quoted separately.
How it works:
- This is a fixed-price engagement (approx. GBP 350-500) covering setup plus 2-3 months of active management; advertising spend is separate.
- There's room for a longer-term continuation if the initial campaigns perform, and the brand is open to phasing Meta first, then TikTok.
- Apply through iince. We review every application and, when you're a good fit, we introduce you directly to the client.
How applying works
- Your profile and the short skill tests for this role, about twenty minutes the first time.
- With an account, your details and passed tests are reused; only missing tests are taken.
- We review every application personally and introduce the best fits to the client by email.
Hiring for a role like this? Post your opening and iince will shortlist pre-vetted remote freelancers for it — posting is free.
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