Meta Ads Lead-Generation Specialist — Education & Course Campaigns (Remote)

A stock-market education institute is looking for an experienced Meta Ads specialist to generate quality leads for its trading courses. The goal is steady, genuine student enquiries — people who actually want to learn — for both online classes nationwide and in-person classes in a set of target cities. What you'll do - Create and manage Facebook and Instagram lead-generation campaigns - Set up Meta Lead Forms and WhatsApp enquiry campaigns - Geo-target selected cities for offline classes and run nationwide for online courses - Produce ad creatives and copy, and A/B test audiences and creatives - Optimise for affordable, genuine leads — not just volume - Report regularly on ad spend, leads, cost per lead and lead quality What we're looking for - Proven Meta Ads and lead-generation experience - Experience in education, coaching or course marketing is a plus - Familiarity with Meta's advertising policies for the finance and education verticals - A portfolio or case studies showing real campaign results How it works Apply through iince with a proposed strategy, an expected ad budget, your management fee and a timeline. We review every application and, when you're a fit, introduce you to the client. This is a fixed-price freelance project.