Freelancer category
Meta, TikTok, and Google specialists who have spent real budgets on real stores — and can show the numbers. Nobody learning on your money.
Meta and TikTok ads, skincare brand
€2,000–3,000 a month · start next month · English and German
Paid social specialist
7 yrs · Hamburg · €2,500/month · part-time
MetaTikTokBeauty
Why: Scaled two beauty brands on Meta last year; shows ad spend and ROAS, not just screenshots.
Performance marketer
5 yrs · Istanbul · €60/h · part-time
MetaGoogle ShoppingTracking
Why: Sets up tracking and attribution cleanly before spending a cent.
Paid ads lead
10 yrs · Valencia · €3,000/month · full-time
StrategyCreative testingEN / ES
Why: Runs creative testing with your editor, so ads improve week by week.
Example of the format. Real shortlists include portfolio links and current availability.
Open right now
Paid ads specialists · Remote · worldwide · Per project · English · USD 62–88 per hour
Run a compliant, authorized political awareness campaign on Facebook — from political-ad verification and disclaimers to launch, optimisation and reporting in Meta Ads Manager.
Paid ads specialists · Remote · worldwide · Per project · English · USD 38–66 per hour
Set up a single, conversion-focused Google Search campaign for a home-improvement product — keyword research, ad copy, targeting and conversion tracking, with an honest read on commercial viability.
Paid ads specialists · Remote · India market (local + nearby cities) · Per project · English · USD 40–68 per hour
Build and optimise intent-driven Google Search and call-only campaigns for an addiction-rehabilitation centre (India market), where the one metric that matters is live phone calls from people seeking help.
Paid ads specialists · Remote · India market · Per project · English · USD 39–66 per hour
Partner with an established India-market e-commerce business to invest in, run and scale profitable Meta (Facebook/Instagram) Ads on a profit-share basis — you drive advertising, they handle products, fulfilment and operations.
Paid ads specialists · Remote · worldwide · Per project · English · USD 59–88 per hour
Create and optimise Meta (Facebook/Instagram) lead-generation ads that drive people to an instant form capturing name, email and what they need — delivering quality leads within budget.
Paid ads specialists · Remote · worldwide (client targets the India market) · Per project · English · USD 39–71 per hour
An AI-powered marketing SaaS needs a Meta Ads specialist to run a focused two-week paid test, optimised for cost per lead and sign-up rather than vanity metrics.
The work
Meta and TikTok campaigns: setup, creative testing, scaling
Google Shopping, Search, and Performance Max
Tracking, pixels, and clean attribution setup
Creative briefs your editors and designers can execute
Vetting for this role
General vetting isn't enough. These are the checks specific to this role, on top of the skill tests every applicant takes.
Numbers they can show
Spend, return on ad spend and what changed over time, from accounts they actually ran.
Tracking set up properly
Pixels, conversions and attribution, so results are real and not a reporting artefact.
Creative testing, not just bidding
They brief editors and designers and test hooks, because that is where most of the gains are.
Typical engagements
Monthly, part-time
Running and optimising Meta or TikTok for one brand, with weekly updates.
Usually 2–4 weeks
Tracking, account structure and a testing plan before you scale.
Monthly, full-time
All paid channels, creative testing and reporting, working with your media manager.
Typical ranges, not quotes. Your brief decides the scope and the timeline.
Paid ads specialists: questions
Most work for a monthly fee or hourly rate. Some charge a share of spend on larger accounts. Your brief tells us which model you prefer.
They brief and test creatives, but usually work with a video editor or designer for production. We can shortlist both.
Usually from around €3,000 a month in ad spend. Below that, ask us about part-time or setup-only options.
Often hired together
Start a brief
Send a short brief — role, budget, timeline. We'll come back with two or three people we'd hire ourselves, usually within 48 hours.
Request a shortlist